![]() ![]() That information includes site visitors' transactions, as well as which campaigns and sources led visitors to your site. Heavily targeting marketing organizations, Countly tracks data that is important to marketers. While I can't vouch for its security, Countly does a solid job of collecting and presenting data about your site and its visitors. CountlyĬountly bills itself as a "secure web analytics" platform. AWStats can gives you a deep insight into what's happening on your website using data that stays under your control. It also works with FTP and email logs, as well as syslog files. These features only scratch the surface of AWStats's capabilities. AWStats can also tell you the number of times your site is bookmarked, track the pages where visitors enter and exit your sites, and keep a tally of the most popular pages on your site. That information includes the number of unique visitors, how long those visitors stay on the site, the operating system and web browsers they use, the size of a visitor's screen, and the search engines and search terms people use to find your site. While it lacks the most modern look and feel, AWStats more than makes up for that with breadth of data it can present. That's where AWStats comes to the rescue. Web server log files provide a rich vein of information about visitors to your site, but tapping into that vein isn't always easy. Or you can add a snippet of JavaScript or PHP code to your web pages to enable tracking.īefore you download the Open Web Analytics package, you can give the demo a try to see it it’s right for you. Open Web Analytics has a WordPress plugin and can integrate with MediaWiki using a plugin. In addition to the usual raft of analytics and reporting functions, Open Web Analytics tracks where on a page, and on what elements, visitors click provides heat maps that show where on a page visitors interact the most and even does e-commerce tracking. In fact, it includes key features that either rival Google Analytics or leave it in the dust. If there’s a close second to Matomo in the open source web analytics stakes, it’s Open Web Analytics. ![]() You can test-drive Matomo or use a hosted version. For any others, you can simply add a tracking code to a page on your site. To make your life easier, Matomo integrates with more than 65 content management, e-commerce, and online forum systems, including WordPress, Magneto, Joomla, and vBulletin, using plugins. Matomo also offers many reports, and you can customize the dashboard to view the metrics that you want to see. Those features include metrics on the number of visitors hitting your site, data on where they come from (both on the web and geographically), the pages from which they leave, and the ability to track search engine referrals. Matomo does most of what Google Analytics does, and chances are it offers the features that you need. Let’s start with the open source application that rivals Google Analytics for functions: Matomo (formerly known as Piwik). Here are four open source alternatives to Google Analytics. ![]() ![]() Luckily, Google Analytics isn’t the only game on the web. You won’t get that from Google Analytics. But if you want to keep control of your data, you need a tool that you can control. Many businesses of all sizes use Google Analytics. To gather that kind of information, you need a web analytics tool. Why? That information can help you better target your products and services, and beef up the pages that are turning people away. Now it's back to the "normal" of the 60's and 80's.If you have a website or run an online business, collecting data on where your visitors or customers come from, where they land on your site, and where they leave is vital. We've had thirty years of artificially low interest rates. The options are to judge value and adapt. Odds are we'll see them for black friday but by January the prices will be back close to what thdy were at introduction.īasing decisions on incremental price increases alone is futile. By now we should be looking at a list price drop of at least 10% at the high end and 25% at the low end. We are heading into the fourth holiday season, or the third full season if we ignire the year of pandemic scarcity. The only exceptions are things that would naturally have gone down *without* high inflation, which allows the vendors to stay at the price point instead of moving down as they oterwise would. The effect of high inflation is that money is worth less, and if money is worth less in purchasing power, the price of everything must go up proportionally. You don't raise the price of food, clothing, gas, and pretty much everything physical without impacting the cost of everything else. Dumping Spotify or Netflix or GamePass over a price increase will only land you in a service that hasn't raised prices *yet*. ![]()
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